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Case study

One Click Crypto

AI-Driven DeFi Platform

One Click Crypto

One Click Crypto makes decentralised finance (DeFi) accessible and seamless — educating visitors about DeFi concepts while showcasing a suite of services that simplify blockchain finance for protocols, integrators, and individual users.

Year
2024
Role
Webflow Developer
Duration
4–5 weeks
Sector
DeFi / Crypto · SaaS
Stack
WebflowCMSGSAPTyped.jsFinsweet
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Challenge

DeFi audiences are sharp and burned out. One Click needed a site that signals technical seriousness, demonstrates working products, educates without lecturing, and routes interested protocols, integrators, and individual users to the right surfaces — all while staying SEO-tight in a crowded category.

Approach
  1. (01)

    Built a dark, restrained Webflow site with GSAP motion and Typed.js dynamic text effects that emphasise product over decoration.

  2. (02)

    Modelled CMS collections for products, posts, and educational DeFi resources so the team ships updates and research without engineering involvement — Finsweet Attributes extends Webflow’s native CMS logic.

  3. (03)

    SEO-optimised content structure, metadata, and educational sections for explaining DeFi in user-friendly terms.

  4. (04)

    Form flows wired to route protocol, integrator, and end-user inquiries to the right place.

Outcome

A serious, technical-feeling DeFi site that demonstrates products instead of describing them, drives SEO acquisition through education, and gives the team self-serve editorial tooling.

Build time

4–5 wks

Products surfaced

3

GSAP scenes

10+

Routing

Automated