1648.tech
Leading IT & AI Consultancy
1648.tech specialises in tailored AI and software development — custom software builds, staff augmentation, and near-shore development centres aimed at helping businesses integrate AI and automate at scale. The marketing site needed to read like the engineering org actually behind it.
- Year
- 2024
- Role
- Webflow Developer
- Duration
- ~1 week
- Sector
- AI · Corporate
- Stack
- WebflowGSAPCMSFinsweetSplitType.js
Tech consultancies sell credibility, not concepts. The site had to expose enough of the engineering substance — process, stack, case work — that technical decision-makers stay on-page instead of bouncing to ‘Contact’, and stay SEO-tight in a saturated B2B tech market.
- (01)
Built a Webflow site with GSAP motion and SplitType.js typography that respond to scroll rather than perform for it.
- (02)
Modelled CMS collections around case studies, services, and team so the firm publishes proof points itself — extended with Finsweet Attributes for filtering and modular CMS logic.
- (03)
Hardened SEO and accessibility — fast on every device, indexable, schema-marked, with on-page optimisation for high-value service keywords.
- (04)
Composable building blocks for new industry / partner pages without re-design.
A site that closes technical buyers before sales gets involved, with editorial tools the consultancy uses to ship case studies as projects wrap.
Design → launch
~1 wk
CMS collections
5
GSAP scenes
12+
Editorial autonomy
Full